Soul & Loom Co.

At Soul & Loom Co., our vision is to revive and celebrate India’s rich cultural heritage through handcrafted sarees, embroidery, boutique artistry, handmade gifts, and terracotta crafts. Our mission is to empower rural artisans by bringing their hidden talents into the spotlight, creating opportunities for livelihood while offering the world authentic creations rooted in tradition.

A hand holds open a lifestyle magazine on a rustic wooden table. The left page features interior design elements, including cushions and plant decor, along with contact information. The right page showcases artwork and a feature on Freedom Apothecary, highlighting two seated individuals and a collection of amber bottles. A woven basket with dried flowers and a mug filled with tea or coffee are placed nearby, complementing the cozy and rustic atmosphere.